The challenge
- The challenge: ‘How can Act-3D effectively deal with piracy within the architectural visualization software industry in China?’
Act-3D is an authority in the field of creating software through which it is possible to easily and quickly create top quality presentations of architectural models yourself.
The results
- Strategies and tactics for dealing with piracy in China
- Macro economy of China especially focused on architecture and construction
- Software industry-level analysis concerning piracy
- Customer-level analysis within architecture industry
My responsibilities
- Attending weekly meetings in the Netherlands & China
- Attending consultancy training programs and workshops
- Personal interviews regarding progress of the project and individual development
- Market research in China
Extra committees
- External relations Netherlands & China
- Arranging interpreters in China
- Visiting fairs to network
- Chairman of the research group
- Weekly meetings regarding progress of the research
- Contact person within the research group
The things I've learned
- Always keep your research question in mind
- Note your key takeaways right after you had an interview
- Always be transparent to your client
- It’s not a bad thing when you need to change the scope
- Persistency can bring a lot
- Be innovative in your way of working, try different strategies when things don’t work.